design digital advertising

Tesco Opticians


print/digital design

Tesco Opticians required a range of promotional materials including a new magazine to promote their latest range of designer sunglasses for the Spring/Summer season.

In addition to a glossy print version, the promotional magazine was produced in digital format for a targeted email marketing campaign. The digital magazine included direct links to the client’s website enabling customers to find out more about each product making the route to purchase as simple as possible as well as providing detailed conversion tracking data.

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