Vapestick is a leading UK electronic cigarette retailer and the challenge was to redesign and develop their eCommerce platform to reinforce the brand as the electronic cigarette of choice for British vapers.
The site’s UI and UX were redesigned from the ground up to enhance the end-user experience. We also developed the site using a responsive framework, allowing it to automatically optimise the viewing experience for mobile visitors.
The website also benefits from a wide range of bespoke functionality aimed at building and maintaining a loyal customer base including a customer rewards programme, subscriptions and affiliate programme. It is also secured with SSL/TLS encryption.
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